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Event stage under a circular halo light with speakers seated among bundles of leeks and plants radiating across the stage

Your lead creative partner from the first idea

We work to understand your vision and shape it into a clear creative direction. We carry that direction across production, partners, venue and content – keeping every moving part coherent.

A concept that scales from the finest detail to the largest stage

A strong concept expands with the event across different venues, side events and partner activations. In every context, the design carries the same idea: recognisable in its own right, well before the logo.

Concert stage lit pink and red with beams and screens showing the performer above a large crowd

THE DELIVERABLE

Concept & Visual Design

A complete creative direction the whole production is built on

References

Slush main stage with a faceted sphere centrepiece lit by pink beams above a large crowd

Slush FIN

Slush is one of Sun Effects’ signature projects. We’ve designed the entire event from the start, beginning work on each edition around 400 days before the doors open.

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Column wrapped in greenery beside the SusHi Tech logo under red lighting, with attendees mingling
Column wrapped in greenery beside the SusHi Tech logo under red lighting, with attendees mingling

SusHi Tech JPN

SusHi Tech’s design combines plants, natural wood and paper with geometric arrangements of LED strips and pixel lighting to create a distinctive atmosphere.

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Groceryshop stage with a backdrop of thousands of green apples, an orange ‘Grocery shop’ sign and a panel of speakers
Groceryshop event designed by Sun Effects

Groceryshop USA

Groceryshop’s design turns everyday products–from fruit and mops to plastic bottles–into unexpected decorations that reflect the event’s focus on fast-moving consumer goods.

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Other services

FAQ

A complete creative direction the whole production is built on. We work to understand your vision and shape it into a clear creative direction, then carry that direction across production, partners, venue and content – keeping every moving part coherent.

We work as the lead creative partner from the first idea. For large recurring events such as Slush, design can begin more than 400 days ahead of the event.

A strong concept expands with the event across different venues, side events and partner activations. In every context, the design carries the same idea: recognisable in its own right, well before the logo.

Yes. Sun Effects can support an existing team or lead the entire process, maintaining a consistent creative direction from concept to on-site delivery.

A complete creative direction the whole production is built on – the visual identity, atmosphere and story that follow the event from the stage to every shared photograph.

On the Clients page you’ll find a curated selection of our best projects, each opening into a short case study with its design scope, venue and scale.

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